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Are you ready for those Summer clients?

Updated: Apr 23, 2024

With Summer just around the corner, its time to start thinking ahead about your treatment focus. Now is the perfect time to reach out to your clientele and local community reminding them of what treatments and services you offer.


Whether its getting ready for weddings, proms, festivals or those last minute getaways, your clients will want to look their best. So keep reading to see how you can help your clients and get that diary filled. Here are our top picks that will keep you busy all summer!


Body Waxing - Nobody wants wild prickly regrowth and shaving rash, so encourage your clients to ditch the razor in favour of waxing this season. With results typically lasting around 4 weeks, you can see why this has become a year round favourite treatment. Regrowth eventually becomes finer and patchy over time, and the best bit... no tedious shaving every day or two, which can cause skin irritation and ingrown hairs. Lets face it, no-one wants to be shaving when you can be sunbathing. Its the perfect time to get clients into a routine, as they will need to grow their hair long enough for the wax to be able to grab the hair out, roughly around 1/4 inch to 1/2 inch long, the size of a grain of rice. Clients love the ease of the maintenance with this treatment, its very minimal and fuss free, we recommend exfoliation twice a week and moisturising every day if possible. You will quickly find that your summer clients turn into year round long regulars who wouldn't dream of missing their waxing appointment.


Luxury Pedicures - As feet begin to emerge from fluffy socks and winter boots, its time to promote those pedicures. Who doesn't love super soft feet and a cute toenail polish. You can really customise and upsell this treatment by offering a few different options, such as, an express or medical pedi to a deluxe or gel pedicure. You can also keep up with the latest trends by offering nail art and themed set such as, French polish, tortoise shell and marbling to name a few.


So, get visual, think before and after photos, reels and stories to show clients how you can transform their neglected feet into silky soft sandal worthy soles.


Spray Tanning - Be prepared to get your clients ready for a bronzed glow up. We all hate white bits and strap marks, let alone the risks associated with the use of sunbeds and unsafe sun exposure. This super fast treatment is great for an instant glow up, ensuring your clients look their best for those all important events. Weddings, festivals, proms, you name it, everyone loves that healthy confident glow a beautiful tan can give you.


Spray tanning offers immediate results that can last up to 7 days and can be maintained and topped up at home with retail tanning products. The colour of the tan can be customised to each client depending on their skin tone and desired level of tan, no more orange at home DIY tanning fails!


So, get creative and spread the word about your summer treatments. Social media is great way to attract new clients, but don't forget about your current clientele, use those client interactions as an opportunity to upsell. Display posters in the salon to remind clients, get that newsletter sent out or verbally promote the benefits during their existing appointments.


Good Luck

Danielle

 
 
 

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Sat:   9:30am - 5:00pm
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Stanworth Beauty Training
Unit 4, Row 75
Howard Street South
Great Yarmouth
Norfolk
NR30 2PU

Contact

07377198356

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